Linkedin Profile Tips For INSTANTLY More Leads

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(Transript)

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If you want your LinkedIn outreach to actually work and not just kinda work, but work work, you gotta lay a solid foundation first. And this foundation is your LinkedIn profile. You need a profile that builds credibility, captures attention, and is engaging from the start and triggers constant curiosity down to the bottom of your profile. That's how you become recognizable. So when your content gets noticed, you get noticed, authoritative, and thus get replies on your text instead of getting ghosted, valuable, and accordingly, your connection acceptance rates will spike up.

Plus you'll be finally able to turn connections or emails into actual leads, giving you the sales opportunities you've been struggling to up till now. All that by transforming your LinkedIn profile from a typical boring profile that looks like a profile into a ultra high converting personal lead generation landing page. If visitors want to read, they'll end up clicking, connecting, or replying on autopilot. Hi and welcome to this video. My name is Marco.

And in the last few years only, I generated over 4,000 leads for my own company. And with leads, I don't mean some data that are scraped, with leads I mean, people that shared the number with me in the chat because they're interested to speak with us about our offerings. And one of the biggest reasons why we got so many texts is not our optimization tool. It's not the messages that we are sending. It is our LinkedIn profile because the LinkedIn profile needs to convert people.

And today we will talk about of how exactly you need to modify your LinkedIn profile that it's actually here for converting people. So let's dive right into it. What we can see here is the LinkedIn profile of our founder, Vadim Finayev. And the first thing we dive into is the banner. The banner is extremely important because this is literally the first thing that the people see when they look at your profile.

And here it is very important that you have your USP, what you're standing for, and especially what advantages the other people have when visiting your profile. Like for example, with lead sync, connect, email, chat, and convert on autopilot. When it comes now to creating a fancy banner, this I will show you now. Let me show you now how you can decide a fancy banner that actually converts. Here, first of all, we have the theory.

So how should your banner look like? On the top left corner, we have your logo. Then in the middle, this is in big, you need to have your unique selling point. In the top right corner, you need to have your website, a k your call to action, then some graphic and picture to increase some social proof, etcetera. And here, = Magazine logos review starts to build some more social proof, something that it is really valuable.

So let's go into the practice, like exactly the one that I showed you before. This one, or for example, this one, when it comes to Leadsin, these are our banners, as you can see exactly like the theory. Then here, our Scaling. De banner or also our What's Pro banner. So this is exactly how your banner needs to look like.

So really follow this theory because a banner is extremely important when it comes to converting your LinkedIn profile visitors. What we can also see now here is the profile picture. So when I open here the profile picture of Vadim, we can see it is a professional taking picture. It's perfectly clear, looks good, fresh haircut, and it just looks professional and extremely premium. So this is also something that you need to do.

You need to have a good profile picture. What is important in it? This I will show you now. So when it comes now to your profile picture, it needs to look professional because first of all, you can't make a profile picture without a photographer. If you have a selfie as your profile picture or something that shows you on a vacation or something like this, change it.

This times are over. This doesn't look good. The standards are rising for your profile picture. So they need to look professional. If you don't want to believe me, you can also test it for yourself.

You can the I give you an opinion on this link here inside the report. You can simply click on, or as you can see right now, snapper.com/photo analyzer. There, you will get again feedback from AI. So don't take it personal. Don't get offended.

This is simply the harsh reality. So your profile picture needs to look like here, extremely professional because it will boost your conversion because they simply see that you take care of yourself, that you look good. And it's a matter of fact, attractiveness is extremely important in business. Make sure that you have a good profile picture. Then the next thing that the people see is your headline.

Your headline is also extremely important because here it needs to be clearly presented what is in it for the person that is viewing at your profile. So there don't talk about yourself and how great you are. You need to answer the question, what is in it for the other person? So let me show you some formulas of how you can create your own LinkedIn header. So now let's talk about your headline.

So there are a few things that you shouldn't do if you, for example, have a top voice badge. There is no need to put this into the headline or any other achievement. Also, don't stuff your headline with keywords related to your niche. Sorry, disappoint you, but this is simply not working. Also, nobody cares who you are, what you want to do.

Even if you don't want to hear this, this is simply the honest harsh truth. Your profile visitors only care about themselves, what is in it for them. So don't talk about what you are or your job title. So that's exactly the next thing. Don't waste the space with your company, that you're the founder of it, your experience, etcetera.

And also don't praise yourself that you're the best in whatever you do. This may push your ego, but it crushes your authority. And honestly saying nobody cares because the viewer simply cares about what is in it for him. What you need to do instead, you need to follow one of this different formula. For example, what you do, noteworthy personal achievement plus passive call to action, exactly like the one that our founder, Vadim Finayev, has in his profile at the moment, turning b to b business into client magnets since 2013.

Our clients added $400,000,000 in revenue using our digital marketing tactics at scaling.ae and our AI assisted LinkedIn optimization leadsin.io. This is one way to do it. Other way to do it, option b, what do you do? No to every personal achievement plus call to action or what do you do?

No to every personal achievement plus personal touch. This is, for example, something that works extremely good in women LinkedIn profiles, like, for example, cat mom at home because it gives a personal touch. It shows that you're still a human being, etcetera. That this is something that works extremely good. But then you can also use our evergreen formula.

I help your exact audience to get result without barrier risk fear. Like, for example, I help busy mothers in their menopause to shed weight and dissolve excess fat fast without counting calories or setting a single step in the gym. So these are some proven formulas that you can follow to create a high conversion headline. So now like you, for sure, you've already seen, WADIM has here a top voice patch for top lead generation voice. This gives you some credibility because it shows that you're a clear expert in what you're doing.

So here, when it comes to the top voice badge, this is embarrassingly easy to get at. So let me show you exactly how you can get a top voice badge for yourself. So as you have seen already, Vadim has a top voice badge. But this is nothing that he can be insanely proud of because honestly saying it is embarrassingly easy to get one. So let me show you how, because it's hilarious to see how many people hype themselves up when it comes to this top voice badges because it is extremely easy to get one of those.

What exactly you need to do so that you can get one of the so called Top Voice Badgers? The first step, you simply need to go to this link. Just click on it. You can scroll through all the open topics, the articles you might know something valuable about. On the right side, you can simply choose then the category that you want to get your top voice batch from.

Step number 2, you need to look for an article that has the lowest numbers on participants and participate here on the 3 topics within these articles means write your expert opinion on topics of these articles. Step number 3, if other people are grieving your opinion, they will like your contribution. And if one of your free contributions within this article reaches the most likes, congrats, you are now already the top voice, but here comes the catch. 1st, you need to like your own contribution, then look below your contribution on the right, and you'll find 3 small gray dots, click them and you see, you can copy the link to your contribution. This link leads people that click on this link towards your contribution.

They can read and like it. So you probably guessed already what you can do now. Simply send this link to everybody you know that has a LinkedIn account and ask them to open the link and simply like your contribution. If you have a team or if you have friends or people in your network, you can simply send everybody this link, then they will like it. And then within 24 hours, you will get your top voice badge.

If you don't have a team or many people you're close circle with in LinkedIn, simply share it with as many people in your network, ask for opinion. And if they didn't simply like it, you will get your Top Voice badge. So this is a way of how to easily get the Top Voice badge. As a matter of fact, for people that don't know that it is so easy to get one of this Top Voice badges, they still see that the Top Voice badge is something extremely crazy, something extremely good, something where they can put trust on that only people that really know what they're talking about are getting it. But now you know the honest truth.

So get one for yourself, takes you 5 to 10 minutes maximum. So do it, get it, and thank me later. And if you now scroll down here a little bit more, there we can see more. Here, for example, above. Hi.

I'm Varim. And aside of being the CEO, blah, blah, blah, here we have now a big, big copy. And when it comes to this copy, what the most people do wrong here is that they just talk about themselves and how great are. But this is not how you should use the copy. You should use the copy to give them a story.

You should use the copy to put them or give them the opportunity to go into one of your value frontend offer, like, for example, a PDF file, a video training, or something like that. There we have in our report a big section about how to make your about section. So let's check it out now. When it comes out to the about section, I'm an expert in this, specialize in that, gazillion years of experience in that, blah blah blah. Nobody cares about nobody cares about who you think you are, what you have done, and all this other stuff.

What you need to do is you need to write a high engaging story. So how you can do this is with these simple steps. If you follow them 1st step with a pattern interrupt, then core desire questions, pigitate past failures. Then the eye level transition into story, high drama story, identify the problem, their declaration of independence, your path to finding the ultimate solution and success, conspiracy and the big light, the solution, close hook, and the call to action. Regarding that, I recently recorded here a deep video where I've shown you exactly how to do this and how to write this.

But here inside, you will literally get exact framework of how to write your about section also with a big example here of how to write and what is important in it. So really check it out, follow this simple step, and you will finally see that you have an About section that people really care about and really read. When we are now here back at the profile, next thing that I want to show you is this called feature. The featured is a option where the most people don't really use to their advantage because here, you can put in a lot of things to build some social proof and to share some value. Like here, for example, we linked the our website where you can when you click on, you will go directly to the website or here, LinkedIn Outreach Secrets, one of our value front end offers here as a PDF file where you can get without registration, without putting in your name, email, or phone number, something like this.

Just digitally upload, and you can check it out immediately here at the link to the support. Or here, some testimonials from proven expert with 4.79 stars, so we have over 150 testimonials online of people that we already work with. So here, you can use the featured section to share some additional value and to share some social proof. So here in the middle of the profile featured section, we want to make some offers and some proof because this is what your profile is about. It is about generating leads.

So what we use for our own profiles, plus the ones for our customers, the chat, cross, and hope. It's where we want to use the featured section to attack the 3 largest parts of our audience in 3 different ways. The first part of people that we want to attack are the people that are in buy now mode and are comparing providers. For this, we have here our website link where they can click on, where they can directly go to the website to book an appointment in the app. The second part of people that are in the information gathering mode for that challenge, for them, we will have here our PDF file where we give them some valuable tips and where we simply want to provide value with the good old principle of show me that you can help me by actually helping me in advance.

This is exactly what we want to do. By the way, exactly the same that what I'm doing right now in this video. I show you that I know what I'm talking about by simply helping you in advance for free without expecting anything back. So here, this is for the people that are information gathering mode. Then people that are open for our kind of offer, but only get in touch if there's a chance of extraordinary outcome.

So what they want to see is simply proof of people that already made the decision and what they have experienced and the results that are yet. For this, we can simply put in a review page. Like, for example, Google expert, Trustpilot, G2, or whatever platform, you name it. So simply here, testimonials. A long story short, attack 1, direct offer, attack 2, free value, and help, attack 3, prove.

This is what your feature should be about. So now when you hear back on the profile again, when we scroll down, activity. Activity is also something very important. You need to post regularly that the people that you already connected with see it, plus that they can also get a feeling for yourself. So here, it's very important to really post on a daily basis in the best case that the people see what exactly you're talking about and how you can be valuable.

So now here, when it comes to experience, there obviously you put in your experience with the different jobs that you had in the past, the different companies, etcetera. But how what you also can do and experience is to share some valuable content. Like here, for example, we have Vadim as our author of LinkedIn pitching formula or about LinkedIn Content Secrets, where he can offer the people some additional resources and some free value here. So this is also something very nice that you can do in experience that the most people don't do, where you can simply offer something for free just to provide some value. This is a perfect space because the most people, they will just scroll down immediately to your experience and skip everything else.

So if you have it in experience as well, the chances that somebody sees it and that somebody can get something from you free of charge, just to provide some value to them is extremely high. So put it here in experience as well. So let's jump into the report now. So now we come to the Experian section in the middle of the profile. This is a hack for even more leads.

Side of offering you free consultations or freebies, such as reports or video trainings you created only in the featured section, we found out that far more people take you up on a FreeWheel report through your experience section. This is simply because a lot of people have the habit that if they open a profile, that they first scroll down to the experience section, that they skip everything else because they simply want to see the experience of the other person. And that's what we want to grab today because in today's society, the authors are seen as experts, storytellers, or even thought leaders to battle the skepticism and objections against your claims in your profile visitor's mind. So means if you have, for example, a very good headline to think about, oh, this sounds too good to be true. Let me check out his experience.

Then when he comes to the experience, he sees here some more proof about it and some actual tips. Like for example, here, the PDF file that we have inside, the universal two message formula to generate 5 to 15 qualified leads every day for free on LinkedIn. They can get it there for free, no registration, no email, nothing. They can get it immediately. And they see, they will really know what you are talking about.

So this will highlight your experience. This day will not only see that he is here at Leadsden, that he is the founder of it. He will also see that it is something very good because he shares his knowledge. Same here, for example, with content secrets. So really put this as a separate point below your company as a separate position that is clearly shown there and share with them all of the valuable things that you can share with them, like PDF files, video, trainings, checklists, or whatever makes sense for you to simply provide some free value to your audios.

Show them that you can help them by actually helping them in advance. Right below them, the experience, what you can put inside if you want is projects, not extremely important, but still something that is valuable. I can put in projects here. I would also write with the formula, same principle, like in the headline, where you want to clearly define who you can help with and how you can help the other person. Here now below projects, we have your skills.

Here, you can put in all of the different skills that you have. It shouldn't be too much because you shouldn't be bragging about how good you are, etcetera. So you can just list some skills here. And if you want to get here some endorsements or recommendations, etcetera, There you can use there is a prosody principle from the psychology that if you do something good, that other persons will also do something good. There we also have a short section about it inside the report.

So let's dive right into it. So now we come to the next step, the end of the profile recommendation, skills, endorsements, social proof, etcetera. There are only now 2 ways to get a bunch of recommendations and endorse skills on your LinkedIn profile. Way number 1, work with as many people as possible, ask them to go on your LinkedIn profile and leave recommendation and hope that they do it. Much faster way, way number 2, and it's also obviously saying the easier way to fill up your LinkedIn account recommendation and endorse skill by simply using your network and the law of reciprocity.

This basically means that you go to your network and every day visit 10 to 20 profiles. You write a recommendation about them and endorse their skills. And after you did that, so you can send them the following message. Hi, name. Did you know that LinkedIn users with recommendations on the profile and at least 5 endorsed skills on LinkedIn are more likely to get more profile views?

I'm currently working on boosting my LinkedIn profile, and I was hoping you could help me out here. Just left a recommendation and some endorsements on your profile. You know, quid pro quo. What do you think? And watch it at least 1 or 2 new recommendations come in every single day.

Because if the other person that you did it is a good person, then he will do it as well simply because of psychology, the reciprocity, quid pro quo. You do them a favor. They do you a favor. Works extremely well, test it out for yourself, and you will see your skills and your recommendations grow. The next thing that you can do is so called publications.

So if you already got publication in different magazines, like for example, Finance or Business Insider, and they talked about you here inside publications, you can put them inside. This will also build some credibility, some social proof, and it will really help out the visitors that they know that you really know what you're talking about and that you are a clear expert. If you now scroll further down, the next things, they aren't extremely important. So courses, if you have some, you can put it inside. Honors and awards, this definitely is something that you can put inside if you already won some awards.

Like me, for example, top recommendation 2023 from proven expert or top service provider 2023 from proven expert as well. So if you got, for example, some batches or if you got some awards, etcetera, from, for example, reviews platform, like Trustpilot, Provenexpert, or whatever platform you use to collect some reviews, this, if you have something, you can put this inside. Then the last thing that we have inside here is languages. This is something definitely that you can put inside that you want, but it is not as important as the other things I showed you in this video already. So now we already come to the end of the profile with everything else in the bottom sections.

So now when we talk about them, honestly saying these aren't going to do very, very much for you. That being said, feel free to fill them out, get the LinkedIn all star badge or just to provide some additional social proof. But same as the top voice badge, those things are about as impressive as participation trophy at the kindergarten spelling contest. So not very, very important. And very importantly, I'm not saying completely ignore these sections of your profile.

They can be useful, but only if you use them strategically. So please don't stuff them with every random course you talk, online awards you value your member winning, or certificates from LinkedIn Learning. This is something extremely embarrassing that a lot of people do because everybody can do this. There are literally nothing special. So only list stuff that really matters.

Did a very good platform award you for 100 5 star reviews. That's a perfect addition for honors and awards. That is what matters. But all the other things aren't extremely important. Languages, obviously, other person, if they see you speak this language as well, then they see this perfect list is.

But this is just not the most important things. The things that I showed you before, they're much more important when it comes to your LinkedIn profile. So this was now today's video about LinkedIn profile secret. If you want to get access to the PDF file that I showed you in that video today, what you need to do now is you need to go to our website, leadsin.io.

Then you can scroll all the way down to the section called LinkedIn tips. There you will find this PDF file called LinkedIn profile secrets. It gives you the step by step guidance of how to optimize your profiles for conversion. I hope this was valuable for you. Go to work, optimize your profile now, and then you will see your conversions skyrocket.

My side, wish you awesome day. Only the best. See you soon. Your, Marco.

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